Product Roadmap

Generate a formal Letter of Appraisal for any consensus appraisal (or a whole list) from the appraisal page: free as a verifiable electronic PDF, or $19 as a hand-signed original embossed with our corporate seal and mailed ($31 via USPS Certified Mail). Built for lenders, escrow, and estate paperwork.

Ongoing backend improvements have steadily cut batch turnaround. July's average is about 6 minutes per batch regardless of size, with a current record of 4,984 domains appraised in 7 minutes 16 seconds — under a tenth of a second per appraisal.

Appraisals now show up to ten comparable sales, ordered by name closeness, each within a support window around your valuation range (0.65× low to 1.25× moonshot). New matching lanes include the same name sold under other endings, and past sale prices are time-adjusted with a value-tiered market index built from repeat-sales data. After stress-testing coverage across the full retail dataset, matching was also tuned for brandable and invented names — lower-value domains now find supporting comps far more often. Displayed valuations are unchanged; this improves the evidence beside them, so no refresh is needed.

We partnered with NameBio, the industry's reference for domain sales data, licensing their full retail sales record. Our comparable-sales pool grew from ~23,000 to over 155,000 retail sales, synchronized daily including corrections and removals. Comps on your appraisals now draw from the complete retail record.

/biggest-sales: a decade of DNJournal Top 100 charts, every entry consensus-appraised and shown against its reported sale — cited, archived, filterable, including the charts' own resale ledger.

Failed batch appraisals now retry automatically before any refund is issued. Stuck API jobs are also detected and requeued. Fewer refunds, more results.

The five-opinion consensus method is now available on demand: 9 credits for a new consensus appraisal, 6 to upgrade an existing appraisal (your prior appraisal counts as opinion #1), and 6 per domain in batch. Measured run-to-run variance is exactly why this exists.

We appraised every entry of DNJournal's year-end Top 100 charts, 2015–2025 (1,217 sales), and published the findings: about three quarters of top-chart sales transact within a wholesale-to-moonshot band around retail appraisal. Read it on the blog.

Consensus valuations on guest reports — every $19.99 guest Domain Value Report is now produced by running five independent valuations of the domain, discarding the highest and the lowest, and averaging the middle three. A single appraisal carries noise; a trimmed consensus of five is far more stable. The five opinions run concurrently, so reports still arrive in seconds.

/proven publishes reported domain sales next to the complete report each received, on the exact template subscribers get. Misses stay on the board; nothing is edited after publication.

A round of partner-requested API improvements:

• GET /appraisal/{domain} now returns the certificate ID and verification URL.
• New endpoints list your batches and fetch batch results by ID — web and refresh batches included.
• Refresh-all batches, with preview and confirm.
• Signed webhooks for batch completed / failed events, with a test endpoint.

All documented at appraise.net/api/docs.

Simplified plans and appraisal pricing: appraisals from $19.99 one-off or $29.99/month on the Investor plan, with volume tiers above. Free signup credits were retired on 2026-07-20; every appraisal now runs on the same paid, fully supported footing.

/brand publishes our official logos (SVG, WebP and PNG), wordmark colors including Appraise Navy #0D0830, and usage guidelines for partners and press. Linked from the footer.

Engine v2.5 is a calibration upgrade to Engine v2 — the same engine family, not a new major version — now live for every new appraisal. It sharpens accuracy where it matters most and adds a new fit signal to every appraisal:

• Sharper premium .com valuations. Top-tier and category-defining .com names are valued more accurately.
• Per-extension calibration. .com, .ai, .org / .net, .io / .co and more are each graded on their own market, rather than being measured against a .com yardstick.
• New field: SLD–TLD Synergy. Every appraisal now rates how well a name fits its extension. .com is always "King"; other extensions are scored on semantic fit as Perfect → Strong → Moderate → Weak → None.
• Short-pattern recognition. One-to-three letter (L / LL / LLL) and one-to-three number (N / NN / NNN) .coms are now graded at their true premium tier.
• Cleaner value ranges. Estimates display as tidy, rounded figures that are easier to read and quote.
• Stronger public-sales grounding. Valuations are anchored to real, recent public sales.

Refresh recommended for: premium and short .com names, anything outside .com (each extension is now graded on its own market), and any appraisal where you want the new SLD–TLD Synergy rating. Appraisals created before this date pre-date Engine v2.5.

Our biggest engine upgrade yet. Engine v2 is now live for every new appraisal:

• Faster appraisals. Real-time appraisals now return in about 10 seconds, down from roughly 40. Batch appraisals are dramatically faster too — we recently processed 5,000 domains in about 16 minutes, so large portfolios can be valued as fast as thousands of domains in minutes. Every batch is still backed by our firm 24-hour completion guarantee; the minutes are the typical speed you can expect.
• Deepest analysis yet. The most thorough valuation analysis we have ever offered, with richer reasoning behind every estimate.
• Detailed calibration. Valuations are carefully calibrated against real-world domain sales data for sharper, more reliable estimates.
• Comparable sales. Supporting real-world comparable sales (comps) are now surfaced alongside the appraisal when available, so you can see the market evidence behind the number.
• Distinctive certificate. Engine v2 appraisals come with a refreshed, visually distinct certificate design, so an Engine v2 valuation is instantly recognisable at a glance.

Refresh strongly recommended for: any appraisal created before this date. Engine v2 reflects the deepest, best-calibrated valuations we have shipped, and a refresh is the only way to bring older appraisals up to the current engine.

The appraisal context enforces stricter validation and several new rules:

• Literal-spelling enforcement. Misspellings (for example, brigthr) are now flagged as a primary weakness and substantially reduce value, instead of being credited as "creative branding."
• Pronounceability test. Unpronounceable consonant clusters are detected and penalised.
• Pattern validation. CVCV / LLL / NNN classification is checked letter-by-letter — fixes prior cases where non-CVCV strings were misclassified and over-valued.
• Compound-word boundary rule. Doubled letters at legitimate word boundaries (sentinellink, bookkeeper) are correctly recognised instead of being flagged as typos.
• SLD vs TLD discipline. Segmentation now strictly applies to the second-level domain only — fixes appraisals like ai.kitchen where the wrong half was being analysed.
• Segmentation integrity check. Components must reassemble to the exact original string — eliminates a class of bugs where the service silently "corrected" the input.
• .SO added to the TLD framework, with a tech / developer "solution" association.
• Tighter category enforcement.

Refresh strongly recommended for:

• Any domain containing a likely misspelling or unusual letter cluster.
• Any domain erroneously classified as a CVCV, LLL, or NNN pattern.
• Compound-word domains with doubled boundary letters.
• Domains where the SLD is very short and the TLD is itself a dictionary word (.kitchen, .studio, .legal…).
• All .SO domains.
• Any prior appraisal whose value looked surprisingly high for a borderline-pronounceable string.

Lifetime Memberships were added to the affiliate program. Affiliates now earn $79.80 on a Lifetime ($399) referral and $119.80 on a Lifetime + API ($599) referral, on top of the recurring commissions already paid on subscription referrals. Apply at /affiliate/apply.

• Lifetime Membership — by popular request, lifetime platform access is now offered at $399 (without API) and $599 (with API). No monthly credits included, but purchased credits (which never expire) can be used at any time without an active subscription. Previously, a minimum $29.99/month plan was required just to spend an existing balance.
• Pricing Wizard — new interactive tool at /pricing-wizard with a recommendation flow plus static comparison tables. It calculates the exact break-even point between a lifetime membership and a recurring plan based on projected appraisal volume.

• Tighter valuation ranges. Typical low–high spread compressed from roughly 3× down to about 2.3× — a narrower, more defensible band instead of a wide guess.
• Deeper market commentary. Expanded comparable-sales reasoning and market analysis in every appraisal.
• Batch consistency. The same domain run multiple times — or alongside siblings in a batch — now produces materially more stable results.

Refresh recommended for: any appraisal from before this date where the range felt too wide to act on, and any batch where sibling results looked inconsistent.

• New listing title field — every appraisal now includes a one-line marketing call-to-action for marketplace display.
• Segmentation made deterministic across TLDs: yaber.ai and yaber.net now segment identically.
• Suffix handling (-ify, -ly, -able, -less, -tion…) standardised.

Refresh recommended for: coined and brandable domains where prior segmentation looked inconsistent or over-split.

Launched the automatic Doma brief view, a different way to expose existing appraisal data for a specific portfolio (example: /doma/tokencobra.com). Published a companion piece, Appraise.net Is Much More Than a Price Lookup Tool, spelling out what the API actually returns: semantics, brand scores, buyer profiles and market analysis — not just a price.

• New applicable categories field — every appraisal now tags up to three industry categories (technology, finance, health, AI, SaaS, crypto, and more). Powers filtering and discovery.
• .IO and .CO base percentages raised again to reflect continued strength of the developer and startup aftermarket.

Refresh recommended for: .IO and .CO domains. All earlier appraisals gained category tags automatically where possible.

Brandable and coined one-word valuations recalibrated downward across all tiers to better reflect current marketplace comparables. Elite tier dropped from $100K–$1M to $60K–$250K, with proportional drops below.

Refresh strongly recommended for: pure-brandable and dictionary-brand domains across all TLDs.

• The service was hardened so internal scoring mechanics never leak into the user-facing market commentary.
• .CO bumped up — recognised as a real aftermarket rather than a thin one. Meaningful uplift on .CO valuations, especially short and keyword-aligned ones.
• .XYZ bumped down slightly (crypto, tech, and ultra-short modifiers reduced).
• Established compound words (landmark, sunflower, notebook…) are now kept as a single component instead of being split.

Refresh recommended for: .CO domains, .XYZ domains, and compound-word generics.

The reference appraisal algorithm. Established the brand-score → price tiers, the .com-equivalent ceiling rule, and per-TLD base percentages. This is the point all engine changes below are measured against.

The Appraise.net Discord bot launched. /appraise domain.com returns instant AI valuations privately to the requester, with estimated value, strengths, weaknesses and market analysis. At launch, new users received 18 free credits on registration (signup credits retired July 2026).

Appraise.net scored A+ (105/100) on the Mozilla HTTP Observatory. Spot-checks of a dozen marketplaces, registrars and competitor sites showed Sedo at C+ (60/100), Aternic at D (30/100), and GoDaddy at D– (25/100).

API documentation went public at appraise.net/api/docs, so partners can integrate domain valuations directly into their own platforms and workflows.

Public bug reporting launched at /bugs, advertised from the dashboard, batch, and lists pages. Every confirmed bug is rewarded with 50 credits. The first reporter received the inaugural reward.