Creating an account is simple and free:
You'll receive 6 free credits to get started with your first appraisals!
A domain appraisal is a professional assessment of a domain name's market value. Our AI-powered system analyzes over 50 factors including:
The domain appraisal industry has several excellent services, and we respect the work being done across the board. What makes Appraise.net unique is our deep linguistic analysis and word disambiguation approach that goes beyond surface-level valuation.
Most appraisal systems evaluate domains at face value. We go deeper by analyzing multiple possible interpretations of a domain name and identifying which meaning has the highest commercial value.
We analyze how words can be parsed, understood, and interpreted across different contexts. For example, "sunrise" could be Sunrise the event, Sun Rise the action, or a brand name - each with different commercial value.
We evaluate how different interpretations resonate across demographics, geographies, and cultural contexts to identify maximum market appeal.
We identify which industries would find each interpretation most valuable and rank them by market size and monetization potential.
We select the interpretation with the strongest revenue potential and budget expectations in real-world business scenarios.
Beyond basic valuation, we provide:
While other services might tell you a domain is worth $X, we explain why it is worth that amount by showing you:
This disambiguation-first approach ensures you are not just getting a number; you are getting actionable intelligence to price, market, and sell your domains effectively.
We believe the future of domain appraisal is not just about valuation; it is about understanding the full commercial potential of every possible interpretation and guiding you to the most valuable outcome.
Related articles: Appraisal Process • Analysis Services • Getting Started
Domain values can vary significantly depending on the sales context and buyer. Our AI analyzes multiple pricing scenarios:
The Estimated Retail Value we report is a range — a Conservative retail value on the low end and an Optimistic retail value on the high end — representing what an end-user might reasonably pay. This gives you realistic expectations for different selling scenarios.
Our AI system maintains a 95% accuracy rate by continuously learning from market data, sales records, and industry trends. However, domain values can be subjective and market conditions change, so our appraisals should be used as professional guidance rather than absolute values.
GoDaddy Closeout Alerts is a free email notification service that sends you lists of GoDaddy Closeout auction domains, enriched with AI-powered valuations from Appraise.net.
Closeout domains are expired domains available with Buy Now prices as low as $5.00 USD. A closeout begins after the 10-day Expired Auction has ended without receiving a bid, and lasts 5 days. It functions as a reverse auction where the price decreases daily. This is the last chance to capture expired domains before they are returned to the registry.
You'll start receiving alerts with the next Closeout newsletter.
The Appraise.net API lets you integrate domain appraisals directly into your own applications, scripts, and workflows. This guide covers everything you need to get started.
API access is available on Business, Enterprise, Partner subscription plans, and Lifetime Access + API ($599). You can generate API keys from your subscription dashboard once you are on an eligible plan.
Every API request requires two credentials, passed as HTTP headers:
ak_live_). You can reveal it on your Profile page after confirming your password.Security warning: These credentials grant full access to your credits. Never share them, commit them to source control, or expose them in client-side code.
The simplest call is a single domain appraisal:
curl -X POST https://appraise.net/api/v1/appraisal -H "Content-Type: application/json" -H "X-API-Key: ak_live_your_key_here" -H "X-API-Secret: your_secret_here" -d "{\"domain\": \"example.com\"}"The API returns a JSON response. For the full response schema and all available endpoints, refer to the interactive API documentation at /api/docs.
To appraise many domains at once, use the batch endpoint:
curl -X POST https://appraise.net/api/v1/appraisal/batch -H "Content-Type: application/json" -H "X-API-Key: ak_live_your_key_here" -H "X-API-Secret: your_secret_here" -d "{\"domains\": [\"domain1.com\", \"domain2.com\", \"domain3.com\"]}"Batch job progress and results can be tracked on the API Activity page.
The API automatically prevents duplicate submissions. If you submit a domain that is already being processed in a pending job, the API will return the existing job details instead of creating a new one. For batch requests, any domains already in-flight are skipped and reported in the skipped_domains field of the response. This protects you from being charged twice for the same appraisal.
API calls consume credits from your account balance at these rates:
You can make API calls from any number of clients with no device or IP restrictions. Rate limits vary by plan:
All appraisals created via the API are automatically available in the web interface. You can find them in My Appraisals, or view any individual appraisal at /appraisal?domain=example.com.
The API Activity page (visible in the navigation menu once you have an API key) provides a complete overview of your API usage:
Major updates to the appraisal engine, platform, API, and pricing. Sections tagged ENGINE tell you whether a refresh of older appraisals is worth the credits.
Public bug reporting launched at /bugs, advertised from the dashboard, batch, and lists pages. Every confirmed bug is rewarded with 50 credits. The first reporter received the inaugural reward.
API documentation went public at appraise.net/api/docs, so partners can integrate domain valuations directly into their own platforms and workflows.
Appraise.net scored A+ (105/100) on the Mozilla HTTP Observatory. Spot-checks of a dozen marketplaces, registrars and competitor sites showed Sedo at C+ (60/100), Aternic at D (30/100), and GoDaddy at D– (25/100).
The Appraise.net Discord bot launched. /appraise domain.com returns instant AI valuations privately to the requester, with estimated value, strengths, weaknesses and market analysis. New users receive 18 free credits on registration.
The reference appraisal algorithm. Established the brand-score → price tiers, the .com-equivalent ceiling rule, and per-TLD base percentages. This is the point all engine changes below are measured against.
Refresh recommended for: .CO domains, .XYZ domains, and compound-word generics.
Brandable and coined one-word valuations recalibrated downward across all tiers to better reflect current marketplace comparables. Elite tier dropped from $100K–$1M to $60K–$250K, with proportional drops below.
Refresh strongly recommended for: pure-brandable and dictionary-brand domains across all TLDs.
Refresh recommended for: .IO and .CO domains. All earlier appraisals gained category tags automatically where possible.
yaber.ai and yaber.net now segment identically.Refresh recommended for: coined and brandable domains where prior segmentation looked inconsistent or over-split.
Launched the automatic Doma brief view, a different way to expose existing appraisal data for a specific portfolio (example: /doma/tokencobra.com). Published a companion piece, Appraise.net Is Much More Than a Price Lookup Tool, spelling out what the API actually returns: semantics, brand scores, buyer profiles and market analysis — not just a price.
Refresh recommended for: any appraisal from before this date where the range felt too wide to act on, and any batch where sibling results looked inconsistent.
/pricing-wizard with a recommendation flow plus static comparison tables. It calculates the exact break-even point between a lifetime membership and a recurring plan based on projected appraisal volume.Lifetime Memberships were added to the affiliate program. Affiliates now earn $79.80 on a Lifetime ($399) referral and $119.80 on a Lifetime + API ($599) referral, on top of the recurring commissions already paid on subscription referrals. Apply at /affiliate/apply.
The appraisal context enforces stricter validation and several new rules:
brigthr) are now flagged as a primary weakness and substantially reduce value, instead of being credited as "creative branding."sentinellink, bookkeeper) are correctly recognised instead of being flagged as typos.ai.kitchen where the wrong half was being analysed.Refresh strongly recommended for:
.kitchen, .studio, .legal…)..SO domains.Our biggest engine upgrade yet. Engine v2 is now live for every new appraisal:
Refresh strongly recommended for: any appraisal created before this date. Engine v2 reflects the deepest, best-calibrated valuations we have shipped, and a refresh is the only way to bring older appraisals up to the current engine.
Engine v2.5 is a calibration upgrade to Engine v2 — the same engine family, not a new major version — now live for every new appraisal. It sharpens accuracy where it matters most and adds a new fit signal to every appraisal:
Refresh recommended for: premium and short .com names, anything outside .com (each extension is now graded on its own market), and any appraisal where you want the new SLD–TLD Synergy rating. Appraisals created before this date pre-date Engine v2.5.
Consensus valuations on guest reports — every $19.99 guest Domain Value Report is now produced by running five independent valuations of the domain, discarding the highest and the lowest, and averaging the middle three. A single appraisal carries noise; a trimmed consensus of five is far more stable. The five opinions run concurrently, so reports still arrive in seconds.
Engine v2.5 is the stable baseline for the remainder of 2026. No major recalibrations are planned. Any further improvements will be quiet, incremental refinements that will not reset your existing valuations, and any change material enough to move valuations will be version-bumped and announced here first. In short: stable by default, improving by exception.
Consensus Valuation for subscribers (planned) — the same five-opinion consensus method, available on demand for your own appraisals at 3× the standard credit cost (6 credits per domain instead of 2).
If you appraised a domain before 2026-06-27, a refresh is usually worthwhile — especially for premium and short .com names, brandables, anything outside .com, and domains with unusual spelling or letter patterns. Appraisals from after 2026-06-27 reflect the current Engine v2.5.
Personal Inbound Email gives every paying subscriber a private forwarding address. Forward any email that contains a list of domains — such as an auction alert or marketplace newsletter — and you'll get those domains back appraised and sorted by valuation, delivered straight to your account email.
Your private address lives on your Profile page, complete with a copy button so it's easy to grab.
Personal Inbound Email is available on active paid plans only. If you're on a free account, you'll see an upgrade prompt in place of your address — simply upgrade to unlock it.
By default, forwarding a list first sends you a confirmation email with a cost breakdown. Nothing is charged until you click to confirm — so you always know the cost before any credits are spent.
Prefer to skip that step? Turn on Auto-process in your Profile to have forwarded lists appraised automatically, with no confirmation needed. Because auto-process spends credits without a confirmation step, enabling it requires checking a one-time acknowledgement.
If a list costs more credits than you have, you can choose to process as many domains as your balance covers. We prioritize in this order: free ones first, then existing appraisals, then brand-new ones.
Any domains beyond your balance are skipped, and your results email clearly states how many were skipped for insufficient credits. You can buy more credits and re-forward the rest anytime.
Treat your inbound address like a password. Anyone who has it can forward domains and spend your credits. Results always come back to your account — but the charges are yours too.
You can deliberately share it with people you trust — for example a virtual assistant, partner, or broker who sends you domain lists on your behalf. Just don't post it publicly.
Everything — your address, the auto-process toggle, and the acknowledgement — lives on your Profile page.
Getting a domain appraisal is simple:
Each comprehensive appraisal includes:
Yes! Our batch processing feature allows you to appraise multiple domains simultaneously:
Note: These terms are geared towards professional domainers managing portfolios, not occasional domain buyers. Think of them as portfolio management signals – helping you decide what to renew, what to drop, and where your assets sit in the market – rather than "should I buy this?" advice.
Every appraisal includes two key ratings to help you make informed decisions: a Recommendation and a Confidence level.
The recommendation is based on the Optimistic retail value and indicates the quality tier of the domain as an investment:
| Rating | Value Range | Meaning |
|---|---|---|
| Strong Buy | $100,000+ | Premium asset – highly desirable domain with strong market appeal. |
| Buy | $25,000 - $99,999 | Quality asset – solid investment with good fundamentals. |
| Hold | $5,000 - $24,999 | Decent asset – moderate value, situational appeal. |
| Sell | $500 - $4,999 | Limited appeal – marginal value, narrow market. |
| Strong Sell | Under $500 | Minimal value – poor investment, very limited market. |
The confidence level indicates how certain our AI is about the valuation, based on available market data and comparable sales:
| Level | Meaning |
|---|---|
| High | Strong comparable sales data available, clear market demand, well-established TLD/keyword patterns. |
| Medium | Some comparable data available, moderate market activity, reasonable assumptions made. |
| Low | Limited comparable sales, niche market, or unusual domain characteristics requiring more speculation. |
For the most reliable decisions, consider both ratings together:
Yes! There are two ways to share appraisal information with others:
Click the green "Save as PDF" button at the top of any appraisal page. This opens your browser's print dialog where you can save a clean, professional PDF report that includes:
The PDF can be emailed or shared with anyone -- no login required for them to view it.
Click the "Share" button to copy the appraisal link. Note that viewing an appraisal via link requires:
For sharing with potential buyers or colleagues who don't have accounts, we recommend the Save as PDF option.
When you submit a domain for appraisal, the system performs word segmentation -- the process of identifying where individual words begin and end within a domain name. Because domain names are written without spaces, many domains can be broken into words in more than one way. The way words are broken apart determines the domain's displayed capitalization (called camelization), such as showing SourceBank.com rather than sourcebank.com.
When multiple valid word-breaking options exist, the AI selects the segmentation that is most beneficial to the domain's value. The chosen interpretation will be the one that:
For example, a domain like aboveid.com could be read as "Above ID" (superior identity platform) or as referencing Idaho (ID). The AI selects "Above ID" because the identity/tech interpretation supports a higher valuation, and the domain is displayed as AboveID.com.
Every appraisal report includes a Word Segmentation Analysis section. Within it, two fields capture the full picture:
Shows the chosen word-breaking with spaces between words (e.g., "Above ID", "AI Xercises", "Source Bank"). This is the interpretation the AI determined is most favorable, and it drives the camelized display name you see throughout the report and in your history.
Describes alternative readings, ambiguities, and special considerations. When a domain has multiple plausible segmentations, the notes will call out each one and explain why the primary interpretation was chosen. This is where you will find secondary readings that may be relevant to different use cases or markets.
The segmentation directly influences several aspects of the appraisal:
Tip: If you believe an alternative interpretation better suits your intended use for the domain, check the Notes field in the segmentation section. It often describes secondary readings that may be more relevant for specific niches or branding strategies, even if they do not command the highest general market value.
Semantic Type classifies domains based on how they derive meaning and their linguistic structure. This helps you understand the domain's positioning and potential use cases.
Batch processing allows you to appraise up to 5,000 domains in a single submission at a discounted rate. Understanding the timeline helps you plan accordingly.
📊 Service Level Agreement (SLA)
| Stage | Duration | What Happens |
|---|---|---|
| Submitted | Instant | Credits charged, batch queued |
| Preparing | 1-2 minutes | Domain list checked and formats verified |
| Analyzing | 2-20 hours | Domains analyzed in parallel |
| Compiling | 1-4 hours | Results compiled into output file |
| Completed | Instant | Results available in your dashboard |
You will receive automatic email notifications at key milestones:
If your batch exceeds the normal processing window, our system automatically handles it:
✅ Do This
❌ Avoid This
If your batch experiences significant delays, we automatically compensate you:
| Delay Duration | Compensation |
|---|---|
| < 30 hours | No compensation needed (within SLA) |
| 30-36 hours | 2% of batch cost (min 15, max 200 credits) |
| 36-48 hours | 5% of batch cost (min 50, max 500 credits) |
| > 48 hours (interrupted) | 100% refund for incomplete + 5% bonus |
💚 Example: 500 Domain Batch
If a 500-domain batch (1,000 credits) is interrupted with 380 completed and 120 incomplete:
You can monitor your batch progress in several ways:
💡 Pro Tip: Save your batch ID! You can retrieve results anytime using your batch ID, even days or weeks later. All batch results are permanently stored in your account.
While rare (less than 1% of batches), sometimes batch processing can take longer than expected or be interrupted. Don't worry; we have automated systems to protect you and recover your results.
⚠️ What "Interrupted" Means
Batches have a maximum 48-hour processing window. If processing exceeds this (usually due to very large batches or system load), we stop the batch and mark it as interrupted. This doesn't mean your work is lost; we automatically recover all completed appraisals.
Our system monitors all batches 24/7. When a batch is interrupted or gets stuck, we automatically:
Download Results
Retrieve all completed appraisals (even partial results)
Save to Your Account
Completed appraisals are immediately saved to your history
Refund Incomplete Domains
Full credit refund for any domains that didn't complete
Award Bonus Credits
5% compensation bonus (min 50, max 500 credits) for the inconvenience
Email Notification
Detailed summary with compensation breakdown and resubmit options
If a batch is interrupted, you receive:
Batch: 1,000 domains (2,000 credits)
| Completed appraisals | 850 domains (85%) |
| Incomplete domains | 150 domains |
| Refund (150 × 2) | 300 credits |
| Bonus (5% of 2,000) | 100 credits |
| Total returned | 400 credits (20%) |
| Net cost | 1,600 credits |
| Effective rate per domain | 1.88 credits (6% discount) |
After an interrupted batch, you'll receive an email with a list of incomplete domains. You have two options:
✅ Easy Resubmit
Use your refunded credits to resubmit incomplete domains. We provide a pre-formatted list you can paste directly into the batch upload form.
⏭️ Skip Them
If you don't need those specific domains appraised, simply keep the refunded credits for future use. No obligation to resubmit.
💡 Tips to Avoid Batch Interruptions
Do I need to do anything when a batch is interrupted?
No! Everything is handled automatically. You'll receive an email with details, and all credits/results are already in your account.
How quickly are interrupted batches recovered?
Our monitoring system checks every 30 minutes. Interrupted batches are typically recovered and credited within 1 hour of being stopped.
Can I get a full refund if my batch is interrupted?
You get 100% refund for incomplete domains + keep all completed appraisals + receive bonus credits. This is typically better than a full refund since you keep most of your work.
Why do interruptions happen?
Very large batches or high system load can occasionally cause delays. When that happens, we stop the batch and recover the completed work automatically.
🛡️ Bottom Line: Interrupted batches are handled automatically with full transparency. You keep all completed work, get refunded for incomplete domains, receive bonus compensation, and can easily resubmit if needed. No manual intervention required!
Appraise.net can appraise any domain extension with 2 or more characters - including traditional TLDs, new gTLDs, country codes (ccTLDs), and Web3/blockchain domains.
No restrictions! We don't use a whitelist - if it's a valid domain format, we can appraise it.
Rather than restricting by an official TLD list, our AI has learned the relative value and market positioning of different extensions through:
The AI understands that different extensions have different market values:
Our system evaluates blockchain-based domains by considering:
Because we don't maintain a hardcoded TLD whitelist, Appraise.net is already compatible with upcoming new gTLD extensions from the next ICANN application round. Any new extensions will be automatically evaluated based on their characteristics and market context.
Bottom line: If it's a valid domain format, we can appraise it and provide market-appropriate valuations with transparent reasoning.
Every domain appraisal comes with a professional certificate that includes:
After completing an appraisal, you'll see a certificate section with two options:
Absolutely! Our certificates are optimized for sharing on:
Pro Tip: Including an appraisal certificate can increase buyer confidence and potentially improve sale prices.
Yes! Each certificate includes a unique ID that can be verified through our system. This prevents forgery and ensures authenticity when used in domain transactions or portfolio presentations.
We offer six subscription tiers to match different usage levels and business needs. All plans include monthly credits and can be purchased monthly or annually (save 20% with annual billing):
Professional domain analysis for serious investors
Everything active domain professionals need
Scale your domain operations with API access
Enterprise-grade domain intelligence platform
High-volume API access for registrars, marketplaces, and domain platforms
High-volume API for registrars and marketplaces
Complete white-label solution for partners
Note: Credits refresh monthly on your billing date. Unused credits roll over month-to-month while your subscription remains active. All subscribers can also purchase additional credit packs at tiered volume pricing.
Ready to get started? View plans and subscribe
Need custom pricing or higher volume? Contact sales for enterprise solutions.
One-time purchase — no recurring charges, no monthly credits
Learn more: What are Lifetime Access plans?
Annual subscriptions offer significant savings:
In addition to monthly and annual billing, we offer Lifetime Access plans — a one-time payment of $399 (or $599 with API) that gives you permanent platform access with no recurring fees. See What are Lifetime Access plans? for details.
Yes, you have full control over your subscription:
Lifetime Access plans cannot be cancelled — they are permanent, one-time purchases with no recurring billing. There is nothing to cancel. If you need assistance with a Lifetime plan, contact support@appraise.net.
Credits never expire. They remain in your account whether you have an active subscription or not. However, an active subscription or Lifetime Membership is required to use them. If you cancel and later resubscribe, your credits will be there waiting. Credits you purchase separately with credit packs also never expire. The discount rates on additional credits vary by plan tier, with higher plans offering better rates.
Lifetime Access members: Your credits never expire and do not require an active subscription to use. They remain in your account indefinitely.
We offer tiered credit packages with volume discounts. All packages are available to paid subscribers:
High-Volume Packs (Business plan or Lifetime Access required):
Enterprise Packs (Partner plans only):
💡 Pro Tip: Credits from purchased packs never expire while your subscription is active. Buy in bulk and save up to 64% (or 90% with enterprise packs)!
You can switch between monthly and annual billing at any time. Here's how:
Important Note
To switch billing cycles, please contact support at support@appraise.net. We will process your request immediately and handle any prorations automatically through Stripe.
Most users prefer annual billing for the 20% savings:
Proration: When switching to annual, you'll receive credit for any unused time on your monthly subscription. Stripe automatically calculates the prorated amount.
If you need more flexibility:
Tip: Annual billing saves 20% and eliminates the hassle of monthly payments. Most users find annual plans to be the best value!
Lifetime Access plans are one-time purchases that give you permanent access to Appraise.net without any recurring charges. Unlike subscriptions, there are no monthly fees and no monthly credit allocations — you simply buy credit packs whenever you need them.
Not sure which option is right for you? Try the Pricing Wizard to compare plans based on your usage, or view all plans.
The Pricing Wizard is an interactive tool that recommends the best Appraise.net plan for your needs. Instead of comparing every plan manually, answer a few quick questions and get a personalized recommendation with cost breakdowns.
The wizard shows your top 3 recommended plans, each with:
Credits are our simple pay-per-use system:
Purchase credits through volume pricing - the more you buy, the more you save. All packages are available to paid subscribers:
Credit top-up pack
Domaincracy® LLC is the legal business entity that operates Appraise.net. When you see "Domaincracy® LLC" on your credit card statements, bank transactions, or payment receipts, that is us!
Quick Answer: Domaincracy® LLC is Appraise.net parent company. All payments are processed under this legal entity name.
Domaincracy is dedicated to building powerful tools and resources for domain investors and digital entrepreneurs. Appraise.net is our flagship product, and we are constantly expanding our ecosystem of domain industry tools.
Visit Domaincracy.com to learn more about our company and explore additional resources for domain professionals.
If you have any concerns about charges from Domaincracy® LLC, please contact our support team and we will be happy to help clarify.
Related articles: Subscription Pricing • Company Information
If your subscription payment fails, we understand that sometimes these things happen. Here's our fair and transparent grace period process:
When a payment fails, your subscription enters a "past due" status. During this 14-day period:
If payment isn't received within 14 days:
If payment still isn't received after 30 days:
To update your payment method at any time:
If you're having trouble, just reply to any of our payment reminder emails and we'll help you out!
Your credit pricing depends on two factors:
These discounts apply on top of the tier pricing shown above.
Your subscription has been suspended because payment hasn't been received for 14 or more days.
If payment isn't received within 30 days of the original failed payment:
Don't wait - update your payment method now to restore full access!
Absolutely. We want to reassure you that Appraise.net never stores or has access to your credit card details. When you enter your payment information, it goes directly to Stripe, our payment processor, through their secure checkout system. We only receive a confirmation that the payment was successful - your actual card number, CVV, and other sensitive details are never visible to us or stored on our servers.
Stripe is one of the world's most trusted payment platforms, processing billions of dollars for companies like Amazon, Google, Shopify, and millions of other businesses. They maintain the highest security standards:
Additional security options: You'll notice in the checkout that you can use alternative payment methods like Amazon Pay if you prefer, which adds another layer of separation since you'd be authenticating through Amazon's system rather than entering card details directly.
We offer refunds for unused credits within 30 days of purchase. Subscription refunds are handled on a case-by-case basis. Contact support for assistance with any billing issues.
All subscription plans have access to all credit pack tiers (100+ credits):
Tip: Business and Enterprise subscribers often save more on credit purchases than the cost of upgrading their subscription.
Lifetime Access members (both $399 and $599 tiers) qualify for Business-level credit pack access, including the 25,000 and 50,000 credit packs.
You can access receipts and invoices for all your payments in several ways:
Visit your Subscription page and look for the Receipts & Invoices section in the sidebar. You will see a list of all your past payments with a "View" link next to each one. Clicking this opens a detailed invoice you can view, print, or save as PDF.
Every time a payment is processed (subscription renewal or credit pack purchase), you will receive an email with a View & Print Receipt button. This opens your Stripe-hosted invoice which includes all transaction details.
The Stripe-hosted invoices are professional receipts suitable for expense reporting, tax records, and accounting purposes. You can print them or save as PDF using your browser print function (Ctrl+P or Cmd+P).
If you need a receipt for a past purchase and cannot find it, please contact support@appraise.net with your account email and approximate purchase date.
Paid subscribers get access to 14 specialized analysis tools for comprehensive domain evaluation:
Instantly verify .com domain registration status using official registry data:
Note: Domains not in zone file may still be in redemption or pending delete status.
Analyze domains for potential US trademark conflicts:
Transform domain names into readable CamelCase format:
Measure how clearly and predictably domain names can be pronounced:
Evaluate the emotional tone and associations of domain names:
Analyze how natural and common word ordering patterns are in domains:
Count and analyze syllables in domain names for memorability assessment:
Identify rhyming patterns and phonetic similarities in domains:
Automatically classify domains into business categories and industries:
Analyze the stylistic tone and communication style of domain names:
Identify grammatical roles and word types in domain names:
Evaluate word frequency and commonality using established frequency databases:
Predict how easily users will remember and recall domain names:
Evaluate domain potential as a distinctive, marketable brand name:
Your dashboard provides a complete overview:
The History page provides detailed tracking with multiple viewing options:
Our advanced search system makes it easy to find your previous appraisals:
Yes! You can download your appraisal data in CSV format for analysis, reporting, or record-keeping:
Yes! All your appraisals are saved permanently and can be re-accessed for free from your history. You can also re-download certificates at any time. Use the search function to quickly locate specific domains from your appraisal portfolio, and export your data as CSV for portfolio analysis and record-keeping.
Pricing strategies help you decide how far below the Estimated Retail Value to list a domain. On Appraise.net, the Optimistic retail value is a ceiling, not a promise — most actual sales happen below it. Your strategy is the haircut you take to convert inventory into cash at a given speed.
There are two ways to set your asking price in your profile:
A flat percentage of the Optimistic retail value — for example, 80%. The same percentage applies to every domain regardless of size. Best for investors who already have a portfolio-wide rule of thumb.
Four preset curves that price higher-value domains closer to (or above) the Optimistic retail value and discount the long tail more steeply. Pick one based on your tolerance for sitting on inventory:
Whichever you pick, your chosen price is shown as My Price on appraisals, lists, and batch results.
Both methods produce a My Price from the Estimated Retail Value. They just answer the question “how should the discount change as domains get more valuable?” differently.
A flat percentage of the Optimistic retail value. An 80% setting prices a domain with a $5,000 Optimistic retail value at $4,000, and a domain with a $1,000,000 Optimistic retail value at $800,000. The discount never bends.
Use it when you already have a portfolio rule of thumb and want every name priced the same way without thinking about size.
A curve that bends with retail value: stronger names get a higher fraction of retail, the long tail gets discounted more. This reflects how STR (sell-through rate) actually behaves in real portfolios — deeper discounts unlock liquidity on smaller names without burning margin on hero names. Conviction takes this further, scaling from a deep discount on commodity names to a premium above retail on your best, most in-demand ones.
Use a curve when you want pricing that scales with value the way most successful portfolios do.
If the My Price % field has a value, it wins. If you leave it empty, the Aggressive / Balanced / Patient / Conviction strategy you selected applies. Asian Market Pricing (88/888) works on top of either choice.
My Price (% of Optimistic retail value) is a fixed percentage of the Optimistic retail value (the high end of the Estimated Retail Value range) used as your asking price. It lives at the top of Pricing Preferences and overrides the strategy curve when set.
Enter a whole number from 1 to 200. For example, 80 means “always price at 80% of the Optimistic retail value.”
A flat percentage suits investors who already think about pricing as “X% of the Optimistic retail value” portfolio-wide and value consistency over fine-tuning by tier. If you don't have that rule of thumb yet, the strategy curves are a better starting point.
The first three strategies discount stronger names less and the long tail more, sitting at different points on the sell-through-rate vs. revenue tradeoff. Each is a curve f(R) of the appraised retail value R, anchored between $10k and $2M. Conviction is a fourth curve that goes further — it scales all the way from a deep discount on commodity names to a premium above retail on your best ones.
After the curve and charm pricing are applied, prices look like this:
| Appraised | Aggressive | Balanced | Patient | Conviction |
|---|---|---|---|---|
| $5,000 | $995 | $1,495 | $2,495 | $2,495 |
| $10,000 | $1,995 | $2,995 | $4,495 | $5,995 |
| $25,000 | $5,995 | $8,995 | $11,995 | $17,995 |
| $50,000 | $11,995 | $17,995 | $24,995 | $39,995 |
| $100,000 | $25,000 | $40,000 | $50,000 | $90,000 |
| $250,000 | $75,000 | $100,000 | $140,000 | $250,000 |
| $1,000,000 | $330,000 | $430,000 | $580,000 | $1,200,000 |
For the first three strategies, retail below $10k and above $2M is clamped to the curve endpoints. Conviction spans a wider range — it is clamped to ~50% of retail below $5k and ~150% above $10M — which is why it can list a hero name above its appraised retail value. You can see your own preview at every level in Pricing Preferences or compare all four side-by-side on the Pricing Strategies page.
The appraised retail value on Appraise.net is a ceiling, not a median sale price. It's the price an ideal, well-funded end-user might rationally pay in a one-off, patient negotiation. Most actual sales happen below it.
Your asking price is a fraction of that ceiling:
asking price = f × retail
where f is the fraction your pricing setup produces — either a flat number from My Price % or a value-dependent number from your selected strategy curve.
Sell-through rate (STR) — the share of your portfolio that sells in a year — is itself a function of price. Listing closer to retail maximizes dollars per sale but produces few sales. Discounting more increases STR but gives up margin. The strategy curves are different points on that tradeoff:
None of these is “correct.” They solve for different things. Pick the one that matches your time horizon, capital needs, and tolerance for sitting on inventory.
Set your pricing preferences from your profile:
80). This sets a fixed percentage of the Optimistic retail value as your asking price across the board. Leave it empty if you want to use a strategy curve instead.My Price % takes precedence over the strategy curve when both are set. Your saved preference appears as My Price on every appraisal, domain list, and batch result.
Charm pricing nudges raw calculated prices to numbers that read better to buyers. After your strategy or fixed-fraction calculation produces a number, it is rounded to a charm-friendly figure before being shown as My Price.
In practice that means:
This happens automatically. You don't need to charm-price anything yourself; the numbers shown in your profile preview, on appraisal pages, and in batch results are already charm-priced.
You can see how your pricing preferences play out in three places:
Asian market pricing adjusts all prices to end in 88 or 888, considered highly auspicious numbers in Chinese culture. The number 8 (八, pronounced "ba") sounds similar to "发" (fa), which means prosperity, wealth, and fortune.
When to use Asian market pricing:
Examples: $5,000 becomes $4,888 • $15,000 becomes $13,888 • $500 becomes $488
Yes. You can change your pricing setup any time from Profile → Pricing Preferences. The change takes effect immediately and is reflected everywhere your My Price appears — appraisals, lists, and batch results.
You can also switch between the fixed-fraction mode and a strategy curve by clearing or filling in the My Price (% of Optimistic retail value) field, and toggle Asian Market Pricing on or off independently of either choice.
No. My Price is a default starting point, not a binding number. You should adjust based on:
The strategy curves and the My Price % setting are tools to keep your pricing consistent across a portfolio. Override individual domains whenever you have a reason to.
Domain Lists help you organize your appraisals into custom collections for better portfolio management, tracking, and analysis. Create unlimited lists to categorize domains by any criteria that matters to you.
Create unlimited lists with custom names and descriptions. You can create lists from:
Add domains to your lists in several ways:
Domains can exist in multiple lists. To copy domains:
Use Case: A domain can be in both "My Domains" and ".ai Collection" lists
Transfer domains from one list to another:
The Deal Analyzer helps you identify great buying opportunities by comparing asking prices against the Estimated Retail Value. Paste domains with or without asking prices, set your target buy ratio, and instantly see which domains meet your investment criteria with color-coded ratings.
The Deal Analyzer is a powerful tool designed for domain investors who need to quickly evaluate multiple buying opportunities. It automatically fetches appraisal data, calculates deal quality based on your criteria, and presents results in an easy-to-understand format.
Copy domains with or without prices from anywhere - auction lists, spreadsheets, emails, or marketplace searches. The smart parser handles any format:
Supports: $500, 2.5K, $1,200, or just numbers. Prices are optional - domains without prices will show what would be a great deal.
Use the slider or input box to set your target buy ratio (5-100% of low appraisal value). Default is 10%.
The system will:
Best deals matching your exact criteria. Price is at or below your target ratio (e.g., ≤1% of appraisal at 10% ratio).
Very good deals worth considering. Price is in the lower third between Excellent and Maybe thresholds.
Decent deals that could work. Price is in the middle third between Excellent and Maybe thresholds.
Fair market value. Consider if domain has strategic value. Price is up to your full target ratio.
Outside your buying criteria. Price exceeds your target ratio. Domain may still have value objectively.
Domain hasn't been appraised yet. Listed at bottom for easy batch processing.
Copy domain names and current bids from auction sites. Quickly identify which auctions are worth pursuing and set maximum bids based on appraisal values.
Paste BIN (Buy It Now) listings from GoDaddy, Sedo, or other marketplaces. Find underpriced domains before others do.
When someone offers to sell you a portfolio, paste the list with their asking prices. Negotiate based on aggregate deal quality.
Analyze expired domains from drop services. Focus your catching efforts on domains with the best value-to-cost ratios.
The Portfolio Analyzer helps you understand the overall health and profitability of your domain portfolio. It provides aggregate statistics, value distribution analysis, and profitability projections.
A breakdown of your domains by value tier:
Three scenarios based on different Sale Through Rates (STR):
| Strategy | STR | Description |
|---|---|---|
| Aggressive | 2% | Quick flips at lower prices, high volume |
| Moderate | 1% | Balanced approach (industry standard) |
| Passive | 0.5% | Hold for premium buyers, less active selling |
AI-generated advice based on your portfolio's characteristics, including:
STR represents the percentage of your portfolio you'd expect to sell per year. Industry averages vary widely:
Note: Actual STR depends heavily on domain quality, pricing, marketing effort, and market conditions.
The Profitability Analysis table shows projected annual returns under different selling strategies. Understanding these numbers helps you set realistic expectations for your portfolio.
Estimated sales revenue per year, calculated as:
Revenue = Portfolio Value × Sale Through Rate (STR)
For example, a $500,000 portfolio at 1% STR = $5,000 projected revenue.
The total annual cost to renew all domains in your portfolio. This is a fixed cost you'll pay regardless of sales.
The bottom line: Revenue minus Renewal Cost.
Net Profit = Projected Revenue − Renewal Cost
| LOW / 2% / Aggressive | Selling domains at lower prices with higher volume. Good for clearing inventory. |
| MID / 1% / Moderate | Industry-standard assumption. Use this as your baseline expectation. |
| HIGH / 0.5% / Passive | Holding for premium buyers. Lower volume but higher per-sale value. |
If your Net Profit shows negative (red) numbers, your renewal costs exceed projected sales. Consider:
The Auction Analyzer (Beta) helps you make smarter bidding decisions by comparing current auction bids against your calculated maximum bid based on the Estimated Retail Value. See at a glance which auctions have room to bid and which are already over your limit.
Unlike the Deal Analyzer which evaluates fixed-price listings, the Auction Analyzer is specifically designed for domain auctions where you need to know your maximum bid before the hammer falls.
Using the Auction Analyzer is simple - paste your auction listings, set your maximum bid ratio, and click Analyze.
example.com $500another-domain.net 2.5K (ends in 2h)thirddomain.com - Current Bid: $1,200Tip: Domains without appraisals will appear in the "Domains Need Appraisal" section at the bottom. Copy that list to run through Batch Processing first, then return to re-analyze.
The Auction Analyzer displays several columns to help you make informed bidding decisions:
The current highest bid in the auction, extracted from your pasted input. If no bid was detected, this shows “-”.
Your calculated maximum bid based on the formula: Max Bid = (Ratio% × Conservative retail value). This is highlighted in green and represents the most you should bid based on your strategy.
The Estimated Retail Value range — Conservative retail value to Optimistic retail value — from our appraisal database. Locked appraisals can be unlocked for 1 credit.
The difference between your Max Bid and the Current Bid: Headroom = Max Bid - Current Bid
Ratings are based on how much of your maximum bid has been used by the current bid:
Excellent opportunity - lots of headroom to bid
Solid opportunity with comfortable bidding room
Decent opportunity but limited upside
Approaching your maximum - bid cautiously
Skip this auction - already too expensive for your criteria
Run this domain through appraisal first
Get the most out of the Auction Analyzer with these expert strategies:
Start conservative (5-8%) and adjust based on your results. Domain flippers often use 5-10%, while end-users building a brand may go higher (15-20%).
Re-analyze auctions as they near closing. Current bids change, and what was "Strong Bid" yesterday might be "At Limit" today.
Click the Headroom column header to sort. Focus on auctions with the most positive headroom - these give you the most bidding flexibility.
Export your analysis before bidding. This creates a record of your due diligence and helps track which auctions you won vs. your calculated max.
When headroom goes negative (red), trust your analysis. Auction fever causes overpaying - let those go and focus on better opportunities.
The Appraise.net Affiliate Program allows you to earn commissions by referring new customers to our domain appraisal platform. This is a standard, single-level affiliate program - not MLM or multi-level marketing.
Visit our Affiliate Program page for complete details, commission calculator, and to apply.
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Smart Processing: Our system automatically balances load across multiple AI servers to minimize wait times.
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Common error types and what they mean:
"Request queued at position X" - Your request is being processed in order during high demand
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All appraisals become public information once their certificate is made public on the Internet by a rightful viewer. This is due to the inherent nature of the Internet and public information sharing.
Important Note
A public appraisal may be superseded by a newer appraisal of the same domain. The most recent appraisal represents the current valuation.
Appraise.net cannot prevent the appraisal of any given domain. Due to the public nature of appraisals once certificates are shared (see above), any domain can be re-appraised by any user.
This ensures that domain valuations remain current and accessible to the broader community while maintaining your privacy regarding which appraisals you have accessed or commissioned.
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